Project Summary
Georgetown College is a private university in Georgetown, Kentucky. In the spring of 2017, we were contacted by their marketing department to begin work on a complete overhaul of their main website. We launched the full website in the Fall of 2017.
Project Type
Website Design & Development
Project Completed
Fall 2017
Technologies Used
- Drupal 7 (CMS)
- Twitter Bootstrap
- Javascript/jQuery
- Adobe Creative Suite
- InVision
- Balsamiq
01.
History & Research
We had a prior relationship with Georgetown from completing two smaller web projects for other departments: one for marketing to prospective students and another for their Marshall Center program. These projects allowed Georgetown to see examples of our work on a small scale, while also allowing NLD to gain valuable insights into how the college worked internally.
When we were approached about a full redesign, the first thing we asked about was how they wanted to organize their site. The existing site at the time was a combobulation of Wordpress sites with varying levels of admin control and thematic consistency; and moving forward, it would make be much easier if the site was under one umbrella. But how do you consolidate content down into a distilled form? We had a series of long discussions with Georgetown stakeholders from marketing, web and academics to start, and then began the process of creating sitemaps and wireframes to visually organize their thoughts.
